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OUGD404 DESIGN PRINCIPLES- Publication layout feedback

In todays design principles session we presented our responses to the questions proposed in the last session, we also had a peer feedback session which consisted of moving around the room and giving small feedback on the layouts and development of the '10 things...' publication.

The 5 questions proposed were;

  • What is DPS and does it do?
  • What is golden ratio?
  • What are picas, points and pixels?
  • Explain what rulers, boxes, folio numbers and drop caps are
  • What are grids, columns, margins and gutters?
Our group was responsible for answering 'What is DPS and what does it do?'

DPS stands for Double Page Spread and is two pages of the same article running across the spine of the publication. What it does is down to opinion, the list is endless and there's no specific answer. But research has brought up a few points; a double page spread enables the designer to use an image and relative text. Larger images are said to be more engaging to viewers and helps maintain interest, as a designer this is key because our job is to get entice viewers and get them to read said article.

A double page spread can be used for functionality because it allows the designer to have relevant information next the image, as opposed to have them on separate pages which breaks up the flow. But a dps can also be used for aesthetic reasons as it allows you to apply an image that is spread over two pages and overflow text. In my eyes this doesn't serve any purpose or functionality.

The feedback

I received feedback from my publication layout today, I only received small bits of feedback and nothing was suggesting what could be changed a lot just said it was simple and they liked it which didn't help me too much. So i'm going to have ask around the class to see what people think and seek suggestions. I only received suggestions on layouts but it was just experiment with more variations and include more imagery in my publication.


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